AI helps to increase the experience your customers have when shopping with you. By using the algorithms that AI incorporates you can develop people-centered experiences when selling and promoting your products.
When your customers are given a more personalized experience, rather than the standard one that everyone else experiences, they are more likely to spend money and return later for more, building brand loyalty.
One way to achieve this is by using SuitApp
– software you can embed in your fashion retail website to provide your customers with limitless outfit suggestions, helping to increase your average sale size.